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It
all started with a passion. A love for collecting watches and timepieces.
It grew from an idea to create an extraordinary
timepiece for friends, to the most-talked about new watch
company in years.
This
is the story of CURTIS & Co.
Years
ago, when businessman and magazine publishing legend Curtis
Wong traveled to Europe, he was fascinated by the watches he
would see in all the stores from London, to Paris to Munich
to Geneva, and beyond.
As
a young boy, he loved watches and timepieces and that
passion only grew stronger with each passing year. And as his business grew and became more successful, he began
collecting watches from many of the world’s best
watchmakers.
But,
there was something more that inspired him.
He studied what the world’s best watchmakers did
right and made detailed notes of the things he would change.
So
he began a search.
To
find the best watchmakers and craftsmen, wherever they were,
with the goal to do one simple thing … Create
a watch unlike anything else.
For
years, his friends would tell him how much they wished they
could find a watch that was unique, different, fresh and
exciting and had all the things they were looking for, but
could never find. And
try as they could, what they wanted was nowhere to be found
… regardless of price.
So
Curtis went to work.
He
envisioned a watch unlike anything any other watchmaker
made, and so very different from anything else he could
find. It had to
be elegant. It
had to be exceptional.
It needed to be high-tech and use the world’s most
cutting-edge and advanced technologies.
It
would use materials like special blends of carbon fiber, the
best precious metals available, rare and elegant gemstones.
And
… It
would fuse the lost art of old watch building and
craftsmanship into one very special timepiece anyone would
be proud to wear.
But
Curtis wanted it to be even more.
It
needed to be a serious master crafted and world designed
timepiece. And
it needed to be fun … All at the same time!
Impossible?
Many
believed so. But Curtis held on to his dream and his
quest began.
He
traveled the world and found the craftsmen that could build
it and what they created was his first prototype.
Yes,
the world’s most-gifted craftsmen had built the watch he
loved. But
now the big question on this mind was … “What would the
others think?”
Armed
with only a few prototypes of his new creation, he gave them
to friends to wear. But
Curtis had a big problem. His friends wouldn’t give them back. Not
only did their friends who saw them want them, so did their
friends and their friends and … well … you get the
picture.
The
first CURTIS & Co. watch became an instant smash hit.
But
for Curtis, a question still remained unanswered: “Why
can’t everyone have these highly sought-after master
crafted timepieces without having to pay a fortune for
it?”
He
was about to find that answer, but always keeping in the
back of his mind what he learned about the unwritten rules
of the truly elegant, rare, expensive and highly collectible
watch world that can never be compromised:
Tourbillon
Movement
… One of the oldest, most time-consuming to make, and
expensive watch movements created by the Swiss
Valjoux
7750 Chronograph Movement
… The uncompromising Swiss movement found in many of the
world’s best watches
Sappire
Crystal
… Jewel-like quality that sets a true quality timepiece
apart from all the rest
Waterproof
… A must-have feature that protects a watch’s intricate
movements and ensures years of trouble-free ownership and
enjoyment.
Finest
Gemstones … Regardless of Price.
So
Curtis began thinking … “What
if I could bring to each watch CURTIS & Co. builds, all
those things, and do it at a price that men and women
everywhere could afford?”
After
all he reasoned; a watch is more than just a timepiece.
It’s a
statement to everyone about who and what you are.
In today’s
world, the reality is … You may never speak a word, but
your timepiece says loud and clear, the success that you
are.
So
Curtis embarked on a journey.
A
three-year journey that would take him to places all over
the world with a mission to find the world’s best
craftsmen and watch builders with the goal to build the
watch of his dreams – the watch that everyone now wanted
– and do all of it at a price anyone could afford.
He
went to Switzerland. London.
Paris. Germany.
What he discovered made him smile.
They were the watch building artists who still lived
by and practiced the lost art and skills of old world
craftsmanship passed down through centuries of families and
generations. They
were the watch building craftsmen who had the most
exceptional abilities and skills.
They
were those who shared his dream, passion, and vision to
bring the best of old world craftsmanship together, with the
most advanced technologies and materials, to create the
watch of his dreams – a handmade masterpiece for all the
world to wear.
So
to his craftsmen he brought the best Swiss watch design
components from Europe, like the Tourbillon and Valijoux
7750 Movements.
He
gave them the best Sapphire Crystals.
Special blends of carbon fiber.
The
best precious metals.
The
finest gemstones found anywhere in the world.
Then
he told them … “Make
the watch of my dreams that the world will wear.”
And
they did.
Welcome
to the watch you’ve always wanted. The
watch you’ve dreamed of finding. And at a price you
never dreamed was possible. This
Will Be The Watch You’ll Love To Wear
Welcome
to CURTIS & Co.
One
Look.
One
Feel.
Go
ahead…
Just
put one on your wrist.
And
then get ready.
You’re
about to discover the answer to the question people all over
the world now know.
“When
was the last time the watch you wore made you feel good?”
CURTIS
& Co. Watches
“What the World Wears”
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